Social Media Marketing
Make your ads Demographic Specific
Facebook has proven to be a powerful marketing tool for companies that want to engage with their customers on a personal level. With more than a billion users worldwide, it represents an incredible opportunity to reach more people than just about any other advertising platform. Much of the advertising can be done very cheaply, just by getting social media users to spread the word about your business and promotions. The ads themselves can become powerful tools to reach people of a specific audience. Facebook ads are able to be customised to appear only to people of a certain region, age, gender or interest group. The point of this is only the people who care about your product/service and are willing to use it are going to see your ad. This means you don’t have to waste a lot of money on advertising to a large group of people in hopes that someone will bite.
1. Business Knowledge:
We find out exactly how you work so we can correctly identify the most important aspects of the Facebook marketing campaign. Age, Gender, Location and Interests.
2. Campaign Set Ups:
To suit your budget and requirements that will also give you the best chance for a healthy ROI.
3. Full Transparency:
On our efforts and account managment through the entire process. This is covered through the monthly installments so it wont cut into your budget.
What’s Involved
We start by finding out what you want out of an advertising campaign. Do you have a specific message to get across? Are you creating a specific image of your company? Is there a group of people that your product particularly targets? All of these inform the kind of strategy we will come up with to help your company succeed in its online marketing. Once we have gathered the pertinent information, we then look at ways we can integrate the marketing plan for your company into the advertising framework already in place on Facebook. We will work with the budget you have available and ensure that you are receiving a fair return on your investment. Our goal is always to give more back to the client than they give to us.
Tracking
We will track the progress of your advertising to ensure that it is effective. If we don’t believe it is offering an acceptable return on investment, we will make changes until it succeeds as it should.
Audiences
With a Facebook ad campaign, you can reach a specific audience and ensure that only relevant traffic will be sent to your site. There are plenty of ways to bring in visitors to your website, but only targeted advertising ensures that those visitors are likely to buy something.
Devices
You will be able to engage with consumers no matter where you are or what device you are using. Facebook can be accessed from most mobile devices, making it easy to communicate personally to those who are invested and interested in your business.
Statistics
You will also be able to see how many people are viewing your ads and how effective they are for your business. By taking your brand onto social media, you will raise awareness for it and create ranking authority for your main site.
