The Benefits of Responsive Design

Every day, 3.75 billion individuals across the world use the internet. According to StatCounter, just 53% of internet traffic in the United States comes from desktop users, leaving web designers with the task of creating responsive designs that adjust to each screen size. Your site may be inaccessible from mobile devices, which can lead visitors to overlook your site and move on to the next result.


What, exactly, is responsive design?

“Empty your mind, be formless, shapeless — like water. Now you put water in a cup, it becomes the cup; You put water into a bottle it becomes the bottle; You put it in a teapot it becomes the teapot. Now water can flow or it can crash. Be water, my friend.”—Bruce Lee

The following quote from Bruce Lee is a good illustration of the content on a website. Consider each screen size to be a distinct type of container. It fills any shape it’s put into, regardless of how much material you put in it. This is what a responsive website should ideally look like; no matter what device you use, the material should display properly. You may wind up with a glass full of ice cubes if you don’t use a responsive design.

Designers have been experimenting with fluid and responsive design since the early 2000s. In 2010, Ethan Marcotte published his essay “Responsive Web Design,” inventing the phrase that would later be used to describe this new, fluid, and flexible design style. In 2012, the responsive design had become a buzzword and trend in web development.

Why create with responsive design?

Better User Experience

Because people use the internet from a variety of platforms and devices, it’s critical to make your material as universally accessible as possible. Responsive design ensures that users can access the website’s information without having to scale or format their pages.

Search Engine Optimisation

Responsive design improves your site’s usability, speeds up its loading time, and increases the amount of social sharing. There are a number of advantages to having a responsive website, including greater site usability, faster load times, and an increase in social media sharing.



A website that is simple to access from phones and other gadgets receives more traffic. Your audience reach expands as a result of increased visitors, allowing you to make sales more frequently.



The responsive design saves money and time by allowing you to create a single site for mobile usage. It may also allow businesses to get rid of the necessity for an app.

Responsive design isn’t just a fad; it’s a valuable tool for optimising the effectiveness of your website.